A global leader that has evolved from a local trader of Tools and hardware into an integrated industroal infrastructure solutions provider. We Operate in five key business sectors: Power tools, Hand tools & Accessories, Pneumatic Products, Hydraulic Products and Digital Solutions. With a strong presence of over 90 distribution points. At the heart of our approach is an all-in-one integrated customer service, enabling us to deliver the products on time and with the highest efficiency.

A vital part of our mission is ensuring that the communities where we operate develop and flourish. We work to facilitate the global transition toward a sustainable energy future, whereby we push towards green practices and products. In alignment with our strategy, we aim to extend and enhance our positive impact, provide energy services to a growing customer base, and drive decarbonization, digitalization, and sustainable transition in Egypt and beyond.

Our growth has been driven by hiring talents and empowering businesses and communities where we operate. We enable customers to digitize and meet the challenges of an ever-changing world. Our extensive range of digital tools allows them to become smarter, faster, and more agile. We are committed to doing our best to serve our customers while caring for the environment. We aim to use our knowledge of our environmental impact to better develop more sustainable business scenarios and evaluate our future policies.